Social Justice Aotearoa

Project Overview

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Social Justice Aotearoa is an Auckland-based NGO committed to driving meaningful change through advocacy, education, and reform. They needed a new website that better reflected their mission, work, and values while offering a platform to share updates and raise awareness. FairWeb was engaged to rebuild the site with a clearer structure, modern look, and improved content visibility.

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The Challenge

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SJA’s existing website lacked clarity, visual impact, and content flexibility. It didn’t communicate the scope of their work or make it easy to share updates and articles. Key goals included:

• Redesigning the website to reflect the organisation’s mission and voice
• Showcasing their advocacy work, campaigns, and values
• Creating a space to publish news, blog posts, and media
• Making the site easier to manage internally

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Scope of work

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• Full Website Redesign: A fresh, modern design aligned with their social justice mission
• Blog & Media Integration: Built-in publishing tools for sharing articles, updates, and thought pieces
• Responsive Development: Mobile-friendly experience across all devices
• Content Restructure: Clear menus, updated pages, and refined messaging for stronger impact
• Platform Optimisation: Easy-to-use CMS for ongoing updates by the SJA team

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Project result

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• Stronger Brand Representation: The new site clearly communicates who SJA is and what they stand for
• Improved Content Visibility: Blog and media tools help spotlight their ongoing work and stories
• Engagement-Ready: Users can easily access information, follow updates, and get involved
• Positive Feedback: The SJA team was pleased with the improved design, usability, and flexibility for future growth

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